My question

In mid-December, I received the weekly advertising flyer of a local store chain. At the top, the flyer said "Christmas Sale".

If a sale is advertised like this, with the name of a non-Jewish religious holiday explicitly in the title, is it permissible to shop at the sale, and to benefit from the sale?

Please base your answer upon sources, and please cite them.

[Note: Before following any answers that get posted here, ask your rabbi.]


  1. A question by DanF: "When a chain store adverises a 'Holiday' or 'End of Year' sale, may I buy their product?" DanF's question seems to be about stores which are less explicit in naming their sales.

  2. "Buying from non-Jews, or selling to non-Jews, within three days of their holidays".

  • 1
  • This is an interesting question. I get the Talmud reference from @DoubleAA. However, what one might analyze in this is the actual intent of a large store chain (or just about anyone, for that matter) advertising a sale. Is it just specifically to celebrate the holiday, or are they in general making a sale and the holiday season is incidental to the sale? Many Jews buy cars this time of the year b/c it tends to be significantly cheaper now. Do they have to avoid going to the dealer beginning next Wed.? – DanF Dec 18 '15 at 17:20
  • @DanF: Good question. I'd be curious to know the answer to that too. Mind to please post a separate question and to provide me with a link? – unforgettableidSupportsMonica Dec 18 '15 at 17:28
  • Note that they are not worshiping the avodas zara but trying to takr advantage of the non-Jewish superstitions to get them to buy. – sabbahillel Dec 18 '15 at 18:02
  • 1
    @JJLL: Even if they have a pork advertisement in their window, I see no problem. And even if they wish us a good holiday, I still see no problem. But if they make a claim that we're saving big bucks because of their holiday, then I fear it may be a problem. – unforgettableidSupportsMonica Dec 21 '15 at 13:50

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